“S**t happens” – The Day Before dev shuts down, game removed from sale

Fntastic, the developer of The Day Before, has officially shutdown just three days after the game’s release into Steam Early Access. Although the launch had all the hallmarks of a disaster, the manner in which things unfolded is what’s interesting, especially given how quickly it all happened.

After The Day Before launched and it became clear that it bears little similarity to its 2021 reveal, players quickly started picking apart every statement made by the developer, dissecting all previously released trailers (most of which vanished from official channels), and even peruse all the assets featured in the game itself.

Following the chaos of launch, The Day Before’s Steam review rating settled at Overwhelmingly Negative. The game was being made fun of on YouTube, Reddit and elsewhere for what ended up being something completely different from the zombie survival MMO pitched in 2021.

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